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Creating and Enabling Political Environment Webinar by Dr Anne Hendry


This presentation is part of the International Foundation for Integrated Care’s Webinar Series organized in association with Edgehill University. Over the past decade many definitions, concepts and theories have emerged trying to explain what integrated care is and what the main building blocks for successful integration of services across sectors and professions may be. In this first webinar Dr Anne Hendry recounts the many steps it took to convince key decision makers and politicians of changing the environment in which health and social services are provided in Scotland. In a very personal account, she highlights how to use evidence-based information, how to identify and engage key supporters and opponents and how to create platforms for communication to finally create a common understanding, a sense of urgency and a burning platform for action.